Our research works have provided evidence for smoking denormalization through TV advertisements and broadcasts. 

TV Advertisements “Smoking kills 1 in 2 smokers”

Related Research:

Lam TH, Ho SY, Hedley AJ, et al. Mortality and smoking in Hong Kong: case-control study of all adult deaths in 1998. BMJ. 2001;323:1–6.

Lam TH. Absolute Risk of Tobacco Deaths: One in Two Smokers Will Be Killed by Smoking Comment on “Smoking and All-Cause Mortality in Older People”. Arch Intern Med. 2012;172(11):845–846. http://dx.doi.org/10.1001/archinternmed.2012.1927

Get Started! Quit Now - Guilty

仲等? 即刻戒煙! - 內疚篇

Get Started! Quit Now - Doubt

仲等? 即刻戒煙! - 猶豫篇​

兩個吸煙 一個早死

TV Advertisements “1342 annual deaths attributable to passive smoking in Hong Kong.”

Related Research:

McGhee S, Ho SY, Schooling M, Ho LM, Thomas G, Hedley A et al. Mortality associated with passive smoking in Hong Kong. BMJ. 2005; 330(7486): 287-288.

BBQ Pork Buns


Tobacco Control

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Prof. TH Lam 林大慶教授 支持加煙稅遊行

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